A Good Time is Blog Time

Today we have an article written by a guest writer Vern who specializes in systems for faster and easier mobile payments and writes for the Open Market website.

The Abandoned Shopping Cart

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Promoting an online business should and can be simple, albeit at times it can be a little tedious, but there are ways around that.

The reasons for wanting to promote an online business are pretty simple as well. It is basically down to one thing and one thing only, getting traffic to your site. Whether that is a blog, a static website, a single page website, an article, or any of the other ways of illustrating your business or business components online.

The fact of the matter is that traffic is king, the more traffic you can get to your site the more likely you are to make those important sales, find new customers, gain the attention of advertisers or benefit from pay per click (PPC) advertising or pay per action (PPA) affiliate relationships. Ideally that traffic needs to be highly targeted with visitors that come to your site looking for exactly what you are offering.

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Searching for a subject to blog about can be quite a difficult process and one of the first obstacles a newbie blogger has to face. Many adopt the option of blogging about blogging and although that can be a beneficial route to take, it is one which has some pretty high profile competition and requires a lot of expertise to gain credibility.

The thing about blogging is that, whether you believe it or not, it is a very personal journey and it does not really matter which subject you end up adopting. If you bring to the subject your own personal style and personality, you can make inroads on any subject as long as the way you write, present yourself and interact is appealing.

So to answer the question, yes you can blog about any subject you like, even subjects that appear to be in saturation and over subscribed such as blogging about blogging. You just have to realise that when you select some subjects, which are in a highly competitive arena, you are going to have to work very hard at establishing your presence in the community that seeks out the subject matter and your passion for the subject will need to shine through.

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The follow up question to ‘what does MLM stand for’ is usually ‘is MLM legal’. The reason for that is that MLM is often incorrectly associated with ‘pyramid selling’. One thing you should know is that Pyramid selling is illegal and for the vast majority of people a complete scam that results in them losing money to unscrupulous individuals that only care about one thing; extracting money from their victims.

A pure ‘pyramid scheme’ is one where money is transferred from one level of the pyramid to another with no products or services involved, ultimately that means a lot of people losing money and a very few people making a lot of money, from anyone duped into parting with their cash for nothing in return, and then disappearing into the ether.

MLM on the other hand, full name multi-level marketing, is completely legitimate and is simply a process or business model through which products and or services are offered via a network marketing structure. That may sound a little bit like jargon, but don’t worry all will be explained.

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So is getting traffic to your blog a black art or is there a secret formula that guarantees you success. Perhaps just paying Google for position is the answer. I attended an advanced tips and techniques webinar with Google the other day discussing lots of different ways for getting a better click through rate on your Adsense ads. There were some really good techniques shared but not much said about getting traffic to your blog, a little bit to be fair but really not that much.

Now for me the biggest influence on Adsense income is getting traffic to your blog in enough quantities that you get a reasonable number of clicks. So when they opened the webinar up to a questions and answers session, I asked one simple question. I basically put up the question what is the most important feature of a blog that will result in Google placing it high up on the search engine results page, the consequence of which is getting traffic to your blog.

I was playing devils advocate a bit, because I pretty much knew what the response to that question would be…..

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If you are looking for a home business opportunity that offers real and tangible products in the form of media services, online training programs and PC support. A great way to get those services is to look into a business opportunity that provides all those elements and throws in a way of generating a passive income stream for free.

This way, you can solve many of your online technical issues, have access to training modules for popular computer programs, social media sites and other online activities plus you can access media options to entertain you in your free time.

Then if you decided to build the business, using a simple and proven system, you can potentially finance all of those services through your new business. In other words, once qualified, you get all those services and pay for them using the income from the business. Plus any additional income you produce can go straight into your bank account.

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The best style blogs are first and foremost the ones that have a message to communicate or a problem to solve and do it by providing great content. Before you get overly concerned with the look of your blog you need to understand that the main reason people visit blogs is to gain access to quality content. Some of the most highly visited blogs I have found have used standard format templates and just got on with the business of communicating with their target audience.

Its also worth noting that search engines can’t tell the difference between a highly polished, all singing and all dancing blog any more than they can a bog standard off the shelf template that comes as your starter for ten. Search engines look primarily at text and relate that text to enquiries entered into their search boxes. Also as things stand at the moment, many of the tools that provide a wow factor for a blog in terms of visual presentation are pretty much impenetrable to the search engines, and can easily leave them flaying about in the dark when it comes to trying to interpret the content of a blog.

So to get traffic coming to your blog, these are the first priorities: Read the rest of this entry »

I’ll repeat that title ‘For you to be earning from Blogging, you have got to start planning’. It is so obvious, but how many people actually take the time to sit down and work out an action plan for how they are going to make blogging work for them on any level. In making that statement I am not saying that you have to analyze everything to the ninth degree and use it as an excuse for not taking action. But you do need a plan of some sort, even if it is really very basic. For example there are actions you need to have a handle on to help focus your campaign. Because earning from blogging is all about a successful campaign that is undertaken, wherever possible, to achieve defined goals. This is a short list of topics to consider:

• What strategy(s) are you going to use to get traffic to your blog
• What income streams are you going to target
• How much are you prepared to pay for blogging tools
• What is your target income and in what time frame
• How much time are you going to allocate to social media interaction, commenting on blogs, writing articles etc.
• What blog platform are you going to use
• What is your post frequency going to be
• What is your blog topic and how long are you prepared to give it serious effort to see if its worth pursuing
• What skills do you have versus new skills you need to learn
• What media are you going to use to provide your blog content

This list could be much longer or maybe shorter; it is at the end of the day your list and what you think you need to consider. Also it is often that in asking yourself one question you answer another. For example you decide you want to use vlogging as a media for your posts, then you realise you don’t know how to create a vlog. So now you know that is a skill you need to learn and that you need to set aside some time to do it. You may also decide its so important that you prioritize it ahead of some of your other action items.

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