A Good Time is Blog Time

In the world of blogging it can often be assumed that people will be able to intuitively go about creating their first blog without any specific instructions on exactly how to do that. This is, or can be, a bit daunting, especially if you want to host your blog on your own domain in a specific format.

First of all where do you actually register a domain name and then how do you go about getting that domain hosted so the content in it can be published on the Internet.

You also need to decide what blogging platform to use.

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The basics of blogging really refers to exactly how do you go about starting a blog. If you have never created a blog before then this is not a silly question and actually does require at least some thought and oraganization of the process.

You need to be able to go from an initial idea for a blog through the physical actions of getting your blog into a material product that is published and accessible to your target audience on the Internet.

So what are the steps for creating a blog from scratch: (more…)

There are literally hundreds maybe thousands of WordPress themes available on the Internet which you can download and use; often all that is required is that you leave the source information in place so that you can get and use the theme for free.

That said there is often a desire to modify the theme further, to give it your own look and style. If you have coding skills then you can access the code screens and start to make the changes you think you would like. A word of advice though make sure you have created a back up before starting (as stated in the video) so that you can revert if it all goes wrong. Also remember that some browsers will present the code differently to others, so when you are making changes ensure that you check the results in multiple browsers; IE and Mozilla Firefox as a bare minimum.

The video below describes how you go about editing the theme using the css module via the theme editor module. (more…)

It can be pretty frustrating seeing a decent number of Adsense impressions being recorded for your blog or website but getting hardly any clicks on your ads, I was recently asked by a visitor to my blog how do you increase your Adsense revenue without shoving your ads in the face of your visitors.

Well to be perfectly honest there is good news and bad news associated with that question, the bad news is that you can’t really expect to increase adsense revenue while trying to hide your ads away, you need to make a decision do you want adsense revenue from your blog or not?

If the answer is that you do then there are a few things you can do for Google Adsense optimization. The good news is that it is best to be subtle with your ads and blend them into your website, these are not secret formulas they are actually the techniques advised when I attended a Google seminar on this very subject and below you will find the general rules for increasing the chances of getting a better click through rate on your ads: – (more…)

Changing your Google Blogger Template

I received a request recently from someone asking for help on how to change his Google Blogger template without losing his old template. The 2nd part is really easy, you just download a full back up of your blog to your hard drive, this feature is built into Blogger.

Once that is done finding and configuring a new template may not be quite as easy, there are lots of free templates available but you are at the mercy and skill of the person who put the code together and some are better than others, so you could be in for an easy ride or it could turn into a nightmare. The physical process of changing a template is very straight forward and is described on my blog Moulin Website Design for anyone who wants to know. But take care and check you are really getting what you want.

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Submitting a site map to Google

A subject that has been reported as causing a lot of concern is the subject of submitting a site map to Google, the concern comes from two different aspects.

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One of the primary objectives of any blogger should be to build a blog community, people who are interested enough in the topic of the blog  to register that interest and follow the blog. Otherwise what would be the point of writing and publishing a blog on the Internet that potentially no one ever reads.

Some bloggers do want to restrict their blog to private members, friends and family which can be done by restricting the access of the search engines and marking the blog private access only, so the blog community in this case becomes more of a private club than a public house.

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An Internet marketing guide stresses the importance of using only quality content for blog pages, yet, the question remains: how can one decide what is quality web content and what is not? I would suggest that we start from the very nature of the blog: a highly informational and personal site which tackles subjects on a specific topic. Hence, when designing the blog, don’t make it too complex, stick to simple structures that allow users to easily follow the content of the blog. The frame should also be very simple and the eventual ads and links need to naturally blend in the content of the blog enhancing and improving the visitors experience on the site. Web design provides a great advantage of using similar fonts and formats, so only some elements on the page stand out and you should use these features for optimal affect.

Furthermore, you may have learned by now that you need to create the site content around some high-in-demand keywords that users type in the search box of the engine. The more the keywords, the higher the chances to have your blog appear in the first result pages. However, many bloggers misunderstand keyword density. The blog content should naturally include the keywords in an easy-to-read kind of way; a keyword density that goes higher than 2 or 3% could make the articles less appealing to the reader, this is generally because the flow of the text is lost and makes reading the article less natural and more difficult to follow. It is worth looking for sites that can provide you with a keyword density analyzer to assess whether you have overdone things on that aspect and provide you with the option of rewording the text to a more natural state.

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Maybe the starting point of a profitable blog is a great topic, but there is definitely more to the business than that. There are two options a blogger has when trying to make the page generate revenue from advertising: either to stay on top of other blogs with a good search engine results page position or provide good-quality material that ensures a high readership. Though the former option may look like the better option, things are slightly different when you have to achieve a high ad click rate. Let’s look at the dos and don’ts of blogging when it comes to making money from advertising.

First of all, you need to consider the number of readers you target with the blog articles, and set an average or modest click rate in case the domain you’re dealing with is not a very common one. You may get valuable clicks, but they may not be enough to generate the income you need; therefore, always try to maintain a balance between the advertising rate you set for the blog and the amount of traffic you manage to draw by well-researched, informational content. The best Google program to use here is definitely Adsense, but keep in mind that the ads are relevant to the site material and vice versa, hence, focus on quality rather than quantity because quality draws a targeted audience looking for what you are offering and quantity may just see them arrive and then leave again immediately.

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Moulin Website Designs: Creating your first blog with Googles Blogger

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If you are just getting into blogging you may not know too much about Twitter, these guys have come up with a system that potentially can help you get up to 20,000 followers on Twitter and then use that following to earn an income on autopilot. Probably worth a look to see what they say, I haven’t as yet but maybe when I get a chance, 20,000 is a lot of people.

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