A Good Time is Blog Time

Has anyone else been checking their PR on their websites blogs and articles. I had a pretty good coo when I went from PR0 across the board to PR4 for the home page on my European Travel Website with many of the other pages getting awarded PR3  or below. All done without smoke and mirrors and no black hat techniques. Fingers crossed that the pages will retain their new found status. I checked some of my keyword targets and I am getting page one of Google for many of the terms I identified when the site was set up. Can’t be bad then can it, I guess time will tell.

So I think it is fair to say that the latest algorithm changes and PR criteria must be suiting the way I do business. This blog crept up another PR number to 3, which considering how competitive the subject is, should be considered no mean feat. Especially as I actually do operate as a one man band and I write my own unique articles i.e. no automated spinning software allowed or at least not deliberately. I do accept guest articles but try and make sure they are good quality, properly written and provide useful information. One or two substandard ones have crept in on occasion on some of my blogs, but they don’t stay long once spotted.

So what is the secret to getting a pat on the back from Google? Well if the results I have seen are anything to go by there isn’t really a secret, because Google have been telling us and I have been telling you about it in my Search Engine Results Experiment. Hopefully you have been following that dialogue and taking on board what I have been saying, it certainly is starting to look like that is the way to go. In summary then, it is as originally stated : Read the rest of this entry »

I have been reporting on a little experiment being done to establish exactly how you can promote a URL page to get a position on the first page of Google search engine results page. This is post the Panda update and involves ‘white hat’ techniques only. No skulduggery, article spinning software or trying to pull the wool over Google’s eyes.

As you can see the URL for www.writeaway.co.uk is positioned well up on the first page of the Google search results. This time, with an ongoing campaign supporting it, there is no reason to believe that it will not stay in position. In fact the most likely reason for it being displaced would be if there was a competitor attempting to remove it by doing more of the same thing than this campaign is doing.

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So how many times have you seen this, you make an initial attack on a keyword phrase, build some links using in context linking techniques, submit to a couple of social book marking sites and hey presto there you are on page 1 of the Google search engine results page. So that’s it, job done and what was all the fuss about?

If only it was that easy, because what happens next is that you check again a few days later and you are nowhere to be seen. Some gurus tell you getting on page 1 of Google is easy and you can do it in hours using the right techniques. And yes they are right, but that is not what it is about, it is about getting prime position on the search engine results pages and then staying there, indefinitely.

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So now it is official, Google are looking for good quality content on the sites they return in their search results and are going to war against the domains that provide low quality, rubbish content. So is anybody panicking or are you like me thinking, hasn’t that always been the case? Because if it wasn’t it should have been. OK it is a given that they didn’t necessarily have their algorithm sorted out well enough to detect the junk before, there is plenty of evidence of that in all those gobbledygook re-spun articles you come across so often. But if they really do have their algorithm sorted now, then really for the people that produce genuine well written articles with good content, this change can only be good news.

There is one possible downside and that is if they start to consider duplicate content across multiple domains as representing low quality, because from my interpretation this is not at all the same thing and previously Google would not have considered that a problem either. They may have filtered the results to return the same article only once perhaps, but that is fair enough, nobody searching the Internet wants the same article 15 times just because it comes from a different domain. It is after all still the same article and what the searcher really wants is a selection of different results, that match their enquiry, from which to choose. Or at least that’s what I want and of course I would like them to be good quality.

So this is how I approach article marketing, I always mix up my articles and post on all the big Internet sites like Squidoo, Hubpages and Ezine Articles et al. I tend to put complete original stuff on Squidoo and Hubpages then link to them from my own blogs and websites i.e. I promote them as though they were on my own sites. But then I add feed articles to the likes of Ezine, Xomba etc. etc to get links back to my sites.

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Buy backlinks is among the most tried and trusted hyperlink building techniques. Most SEO experts believe that quality buy backlinks are sure to assist you enhance your web site ranking to a large extent. If you are looking to buy backlinks then you definitely should take care. Not all backlinks are good.

On many occasions people rush to buy backlinks and end up with useless links. The results can be opposite to the required affect, i.e. it will probably have a negative effect on your page ranking. Even buying good back links can backfire if implemented poorly,  Google recognizes the determined measures of the entrepreneurs who attempt to pressure their way into the search engine rating and puts them under a Google Sandbox category. This may ultimately result in banning of your website.

To make your strategy of buying backlinks simpler and more reliable here are two issues that you could keep in mind:

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